Fox Files Game Trademark for Avatar: Pandora Rising
20th Century Fox has filed a trademark for Avatar: Pandora Rising with plans to use it for a video game, according to a report from Comic Book.
The filing was noticed by Twitter user @the_marmolade when it appeared on the European Union Intellectual Property Office website a few days ago. The trademark is classified for two video game-related uses, including “video game software” and “on-line computer games.”
It seems likely that the trademark will be used for the Avatar video game that is being developed by Massive Entertainment, the Ubisoft-owned studio that most recently released Tom Clancy’s The Division. Back in February 2017, Ubisoft announced that Massive would be working with Fox Interactive and Jame’s Cameron’s Lightstorm Entertainment to develop the title for PC and unspecified consoles. A few months later, the French publisher clarified that the game wouldn’t ship before 2020.
The timing of the filing has led to some speculation that Avatar: Pandora Rising will be revealed as Ubisoft’s in-development project at The Game Awards, which will be streamed live on Thursday, December 6. The show’s creator, Geoff Keighley, recently revealed that more than ten games will be announced during the event. It’s worth noting, however, that there have been plenty of hints that Fox’s other game project, Alien: Blackout, could be primed for a debut during the show. It doesn’t seem likely that the company would reveal two of its projects during the same event, but anything is possible.
The news of the Avatar: Pandora Rising filing comes as Fox begins to ramp up for a return to the Avatar universe. The franchise’s first film of the same name was released in 2009 and made a massive $2.7 billion in box office revenue during its theatrical run. Last year, it was announced that James Cameron would return to produce and direct four Avatar sequels, with the first two releasing in 2020 and 2021 and the second two releasing in 2024 and 2025. Cameron is filming the four movies back-to-back in Manhattan Beach, CA with an estimated $1 billion budget.
Kyle Flory
Kyle is a lifelong gamer and writer who studied English at Cal State San Bernardino. He has been a PlayStation fan since the release of Sony's original console and puts most of his game time in on his PS5. He loves Metal Gear Solid, and is currently working on getting platinum trophies for every game in the series.
